GM Heroes
All of Canada thanks you. As do we.
In recognition of the selfless acts of service to our country and communities, General Motors is proud to show our appreciation by offering our Canadian Heroes a $500 or $1,000* bonus towards the purchase or lease of an eligible new 2022 or 2023 Cadillac, Buick, Chevrolet, or GMC vehicle. All active, reserve and veteran military personnel (including spouses and surviving spouses), all active Canadian First Responders (including spouses) are eligible. Plus, this offer can be combined with other retail offers and partner programs.
Program Details
To participate, simply bring proof of either current or past Canadian Forces membership (CFOne cards are also accepted), active Canadian First Responder employment / government issued ID, or valid proof of current employment and license where applicable to Wolfe Cadillac Edmonton. We'll be able to answer any and all questions regarding eligible vehicles, down payments, trade-ins, combining offers and more.
Frequently Asked Questions
** Eligible Canadian Forces and First Responder personnel will receive a $500 or $1,000 bonus (tax inclusive) which will be deducted from the negotiated price of the purchase, lease or finance of eligible new 2022 or 2023 Chevrolet, Buick, GMC and Cadillac vehicles delivered between January 4th, 2023 to January 4th, 2024. Excludes Chevrolet Bolt EV. Incentive offer takes place at the time of delivery. Eligible individuals include: Active, reserve and veteran military personnel plus their spouses and surviving spouses; firefighters, police, EMT/paramedics, 911 dispatchers plus their spouses; and nurses, doctors practicing at a Canadian hospital, clinic or nursing/retirement home. Must present proof of present or former membership in the Canadian Forces, valid proof of Canadian First Responder employment/government issued ID, or valid proof of current practice at a Canadian hospital, clinic or retirement/nursing home to be eligible, as applicable. Cannot be combined with certain other advertised lease and finance rates. Dealer may sell for less and order/trade may be necessary. GM Canada may modify, extend or terminate offers in whole or in part at any time without notice. Conditions and limitations apply. See dealer for details.
** Includes widowed spouses of eligible Canadian Forces personnel. Proof of spousal relationship required.
1 This program may not be combined with certain other consumer incentives available on GM vehicles. Excluding Chevrolet Bolt and Volt and Cadillac ELR. Must present proof of present or former membership in the Canadian Forces to be eligible. See dealer for details.
